Explore Your Health Insurance Options

Health insurance isn’t one size fits all. The right coverage depends on more than the monthly premium—it can also depend on your doctors, prescriptions, health needs, household, budget, work situation, and plans for the future. Simple Health Advising helps you understand the available paths, compare the trade-offs, and make a more informed decision about what fits your situation.

Explore Your Options 

Start With Your Situation, Not Just A Plan Name

Before comparing insurance companies or monthly premiums, it helps to understand what you actually need your coverage to do. Two people of the same age can have completely different priorities based on their health, family, income, medications, or plans for the future.

STEP 1: List Out Your Needs

  • Low Monthly Payments
  • Your Family Doctor (without changing)
  • Copays vs Higher Deductibles
  • Out-Of-Pocket Maximums
  • Ongoing Health Conditions or Anticipated Care
  • Prescription Medications You Regularly Use
  • Individual vs Family Coverage Needs

STEP 2: Find The Best Health Insurance Plan For YOU

There is no single insurance path that works best for everyone. Depending on your household, employment, income, health needs, location, and eligibility, there may be several different ways to obtain coverage. Understanding how those paths differ is the first step toward comparing them effectively.

Individual & Family Health Insurance

Coverage for individuals, couples, parents, and households can come through several different sources. When comparing family coverage, it is especially important to consider provider networks, prescriptions, dependent coverage, individual and family deductibles, and the household's total potential out-of-pocket costs.

  • Individual coverage
  • Family coverage
  • Provider and hospital networks
  • Prescription needs
  • Dependent coverage
  • Family cost-sharing

ACA Marketplace Coverage

The ACA Marketplace provides access to private health insurance plans through the federal Marketplace or a state-based exchange. Depending on your circumstances and eligibility, financial assistance may also be available. Comparing Marketplace coverage means looking beyond the premium.

  • Marketplace plan options
  • Premium assistance eligibility
  • Bronze, Silver, Gold and other plan levels
  • Provider-network comparison
  • Prescription coverage
  • Enrollment eligibility and timing

Private Commercial Health Insurance

Private commercial coverage is purchased outside the ACA Marketplace, typically directly through an insurer or with the help of a licensed professional. Depending on the available plans, it may provide another path for people who want to compare networks, plan designs, pricing, or coverage options outside the Marketplace.

  • Off-exchange coverage
  • Different insurer and plan options
  • Network considerations
  • Premium and deductible comparisons
  • Coverage eligibility
  • Direct professional guidance

Small-Business Health Solutions

Small employers can have several ways to approach employee health benefits. Depending on company size, budget, workforce needs, and eligibility, those options may include traditional group coverage or employer-funded individual coverage arrangements. Consider all options before deciding on the best small-business path.

  • Traditional group health coverage
  • Individual coverage strategies
  • QSEHRA
  • ICHRA
  • Employer contribution planning
  • Employee plan flexibility

STEP 3: Get Back To Enjoying Life

After you've decided on the best plan for your needs, you're done! The hard part is over. Now you can focus on getting back to what you do best, and leave your health insurance worries behind. You'll know what coverages you have, what you will pay, and where to go for help.

GET OUR FREE HEALTH INSURANCE GUIDE!

Get our free guide to navigating health insurance - all completely free for you! This guide is packed with a variety of different resources that you can reference at a glance and are a great conversation starter for those who are new to health insurance.

Thank you! Your message has been sent.
Unable to send your message. Please fix errors then try again.

By requesting this PDF, your email will be added to our client list. We will not share your info with third-party sources.

How Do Marketplace and Private Health Insurance Differ?

Marketplace and private health insurance are not necessarily two completely different kinds of insurance. Many Marketplace plans are offered by private insurance companies, and ACA-compliant health plans can also be purchased outside the Marketplace. The important differences are how the policy is purchased, whether financial assistance is available, which plans and networks are offered, and whether the coverage follows ACA major-medical requirements.

What to Compare ACA Marketplace Coverage Private / Off-Exchange Coverage
Where You Purchase It Through HealthCare.gov, a state Marketplace, or an authorized Marketplace enrollment partner. Directly from an insurance carrier, licensed agent or broker, or another private enrollment channel.
Premium Tax Credits Available to eligible applicants. Premium tax credits can reduce the monthly premium. Not available for policies purchased outside the Marketplace. Even if the policy itself is ACA-compliant, Marketplace premium tax credits cannot be applied to it.
Additional Cost-Sharing Savings Eligible consumers who select qualifying Silver plans may receive cost-sharing reductions that lower deductibles, copayments, coinsurance, and other out-of-pocket costs. Marketplace cost-sharing reductions are not available on coverage purchased outside the Marketplace.
Pre-Existing Conditions Marketplace plans cannot deny coverage, exclude treatment, or charge a higher premium because of a pre-existing medical condition. ACA-compliant off-exchange major-medical plans generally provide the same ACA protection. Other types of private coverage may operate under different rules, so the policy type should be verified before enrolling.
Essential Health Benefits Marketplace plans cover the ACA's 10 Essential Health Benefit categories, including hospitalization, emergency services, maternity care, mental health services and prescription drugs. ACA-compliant individual major-medical plans are also subject to applicable ACA benefit requirements. Other private products may provide more limited benefits and should be reviewed carefully.
Provider Networks Networks are specific to each plan and may use HMO, EPO, PPO or other structures. Marketplace Qualified Health Plans using networks are subject to network-adequacy requirements. A doctor who accepts an insurer generally may not participate in every plan offered by that insurer. Networks also vary by policy. Some off-exchange plans may use the same network as Marketplace plans, while others may offer different regional, PPO or national network arrangements where available. Always verify the exact physician, hospital and facility network before enrolling
Out-of-Network Care Depends on the plan. HMO and EPO plans may provide little or no non-emergency out-of-network coverage, while PPO-style plans may provide some coverage at a higher cost. Also depends on the policy. Certain private plans may provide broader out-of-network benefits, while others may have equally restrictive networks. The actual policy matters more than the "private" label.
Prescription Drug Coverage Prescription drugs are an Essential Health Benefit, but every medication is not necessarily covered. Each plan has its own formulary, drug tiers, preferred medications, prior-authorization rules and pharmacy network. ACA-compliant plans also provide prescription benefits subject to their formulary. Other private coverage may offer different or more limited prescription benefits. Consumers taking regular or specialty medications should verify the exact drug, dosage and coverage tier before enrolling.
Plan Selection Consumers compare the plans approved for sale through their Marketplace. Available insurance companies, networks and plan designs depend on location. Consumers may have access to plans sold outside the Marketplace that do not appear in Marketplace search results. Availability varies considerably by carrier, state and type of coverage.
Enrollment Periods Marketplace enrollment generally occurs during the annual Open Enrollment Period or after a qualifying life event that creates a Special Enrollment Period. ACA-compliant individual major-medical coverage may also be subject to enrollment-period requirements. Other private products can have different enrollment rules and may be available at other times of the year.
Medical Underwriting Marketplace major-medical plans do not use your health history to determine whether you can enroll or how much you pay because of a medical condition. ACA-compliant off-exchange major-medical plans follow applicable ACA protections. Some non-ACA private products may use health questions, underwriting, exclusions or other eligibility requirements.
Out-of-Pocket Protection Marketplace plans have annual limits on covered in-network out-of-pocket spending. Once the applicable limit is reached, the plan pays 100% of covered in-network benefits for the remainder of the plan year. ACA-compliant major-medical policies are also subject to applicable ACA out-of-pocket limits. Limited-benefit or non-ACA products may operate differently.
Best Fit for Someone Who… Wants to determine whether they qualify for premium assistance or cost-sharing savings while comparing ACA-compliant plans available in their area. Does not qualify for Marketplace assistance, wants to investigate additional plan or network options, or wants help comparing coverage available outside the Marketplace.

What If My Health Situation Changes Later On?

A health plan that seems ideal while you're healthy may feel very different if your circumstances change.

For example, a new health condition could mean:

  • More frequent visits with doctors or specialists
  • New prescription medications
  • Diagnostic testing or imaging
  • Hospital or outpatient treatment
  • Ongoing therapy or follow-up care

ACA-compliant plans cannot deny coverage simply because you become sick or develop a medical condition after enrolling. However, your selected plan's network, prescription formulary, deductible, copays, coinsurance, and out-of-pocket maximum will determine how that care is covered.
This is one reason it's important to compare more than monthly premiums. The right coverage should make sense for the health care you use now, and provide meaningful protection if your needs become greater later.

Can I just change plans if I get sick?

Not necessarily. Marketplace plan changes are generally permitted during Open Enrollment or when you qualify for a Special Enrollment Period. Developing an illness by itself isn't generally listed as a qualifying life event. Events such as losing other coverage, moving, getting married, having a baby, or adopting a child can qualify.

How Simple Health Advising Helps You Compare

Need assistance with any of this? That's where we come in! Our certified health insurance professionals and network of assistants can help you navigate the complex options and help tailor the right plan for you and your specific health insurance needs.

01

It starts with a phone call.

When you call us, expect one of our health insurance professionals to greet you and  carefully LISTEN to your health insurance needs.

02

We recommend plans that fit you.

We base all our recommendations on what is best for you. We give you all the options so you can make the best decision for your needs.

03

You compare all your options.

We walk you through what each of the options mean for you and what each plan would cost you. We stay with you every step of the way.

04

You make an informed decision.

You choose one. And we help you set things up. Then we follow up with you to make sure you've ​made the right choice.

Give Us A Call

Coverage, pricing, eligibility, networks, benefits, and enrollment requirements vary by state, insurer, plan, and individual circumstances. Information provided by Simple Health Advising is intended for general educational purposes and should not be considered tax, legal, or medical advice.